PUA Training started out as a relatively old-school, traditional PUA company, with a focus on routines and gambits. in 2008 they reported profits of over 530 000 British Pounds on an appearance on the hit reality series Shark Tank. Today, PUA Training is the largest PUA company in the UK, with worldwide activities being run by Adam Lyons, a seasoned veteran within the PUA community. Although starting relatively late to the game, PUA Training scaled immensely with thanks to their aggressive marketing strategy in the UK. It was formed in 2005 in London shortly after Style published his breakthrough novel, The Game. PUA Training is one of the biggest companies in the PUA game right now.
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